Digital marketing courses, a complete guide

Are you looking to learn digital marketing from home? In this post I will discuss how you can join free online courses in a reputed company with free certification programs, please keep reading until the end.

These days digital marketing scope it's been increasing so everyone looking to learn digital marketing but the problem is fees structure more than 50,000 rupees.

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If you’re interested to learn digital marketing and don't have money to join course then don't worry there are many online free websites available to learn fundamentals of digital marketing so it can help you to grow carrier as well.

How to do free digital marketing course?

To learn digital marketing for free by reputed companies like Google, udemy is possible these days from home, and also after completion certificate will be provided for free as well. The course is available in 2 languages English, Hindi, but to become a professional digital marketer it's essential to learn in the English language.  Before anyone starts a course in online it's essential to learn few basics facts of digital marketing here in this post I will be going mention few basics, let's learn before starting an online course.

What is digital marketing?

Through online media by using Internet advertising services or products call it digital marketing.

For promotion social channels like social media, youtube, website, Web applications, email, message these are all part of online marketing.

Benefits of joining a digital marketing course

Whenever we needs to learn new things we all looking forward to joining courses, learning online marketing helps you to work and earn from home.

Now everything is done in online like sales, advertising, services, education, training, etc. in the future according to experts, 90% of all businesses will be done online in India, so digital marketing has huge scope in the future. There is a tool called as Google trends through this see improvement of keyword search rate in Google how it continuously improving, each and every company need digital marketer, their many jobs you could do in digital marketing as follows

  • SEO executive
  • Social media marketer
  • Content writer
  • Search Engine marketer
  • Email marketing

These are all high paid freelance marketing jobs so that anyone can earn from their home or else you can create a website and market products or services on online.

How you can learn digital marketing

Based on your online knowledge there are many free courses available for beginners, advanced users most importantly these courses are free to learn and start carrier.

Google digital marketing course:

There are 100+ topics available in which choose any and learn without paying money, to clear doubt there’re many videos also available. Topics are

  • Digital marketing fundamental course with free certification.
  • SEO fundamentals including certificate.
  • Bring business online.
  • Display ads
  • Google video ads
  • Google analytics and certification

If you are new to digital marketing and looking to learn from fundamental this one suits for you because here everything is in video format so that you can watch over again and again, each and every chapter contains separate video, for certification, there will be online examination, question paper based on videos tutorials.

SEMrush course:

SEMrush is a most used and useful online tool, it provides both free and paid version of tools and also it provides certification of digital marketing. In this course these are all the important topics involves as follows.

  • SEO
  • SMO
  • SEM

In this platform training courses will be provided in the English language only after completion of training online examination will be there and a certificate will be provided in the online itself, registration, and certification will be free. The course contains both video and text formats reputed professionals prepared syllabus and content.

Udemy course:

Udemy is the very largest online learning platform here paid/free courses available you can learn from basic to advanced level digital marketing. Available in English as well as Hindi course videos and once you complete the course certificate will be provided. Topics available as follows

  • Facebook campaigns
  • Search engine optimization
  • Search engine marketing
  • LinkedIn marketing
  • Web and apps development courses
  • Utube marketing

Facebook blueprint:

Learn digital marketing in Facebook training hub, courses available in all languages the topics are as follows

  • Introduction
  • Optimization
  • Content and audience

Here there is no necessary to create an account, whenever you free start learning but for practical experience start with personal Facebook account.

Ahref academy: This course provides all information about content marketing such as keyword research, link building, competitive analysis, SEO strategies.

SEO course by MOZ:

This course has a good online rating, contains 50+ hours of videos over 2 lakhs students have been certified. No fees structure it's completely free only login is required.

Twitter flight school: you have to create an account before start learning, under 2 hours of video helps to learn complete details of twitter marketing.

Bing ads course: If you want to become Bing ads specialist, officially Bing released many contents about paid campaigns optimization instead of videos you will see only articles here another benefit is after successful completion of the course your profile will be added in Bing directory.

Hubspot course:

This course featured email marketing a completely free guide is available here; email optimization, campaign management, data analysis, reporting related 24 videos available in this course at the end 2 hours of exam will be conducted in online and instant certification also available.

The Behemoth by Hootsuite: It contains 100 featured videos, 24 quiz articles, complete information about famous social media optimization like Facebook, Twitter, LinkedIn, youtube available here, anyone can learn freely about social media strategies.